Leonardo Balbi

Chief Business Officer, VMLY&R

Engineering student before becoming an Ad Man. Entrepreneur, before becoming an employee. Client, before becoming agency. During almost 20 years in the market, I have cultivated and invested in a very heterogenic and complementary history, before embracing advertising. Since 2007, my job has been making Y&R (now VMLY&R) São Paulo the greatest agency ever, for our clients and for our people.

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